New Insights into SMB Cloud Services Adoption

Posted by Gretchen Dukowitz on Thursday, February 23rd, 2017

How many cloud services do SMBs use? Where do SMBs purchase business SaaS apps? What do they value most when it comes to selecting these solutions? Today we are excited to announce the release of the AppDirect SMB Cloud Service Adoption Report, new research that answers these important questions and more.

SaaS Sales on a Collision Course

Posted by Daniel Saks on Friday, May 13th, 2016

How are software sales a lot like jazz? It may seem a little random, but it’s a pairing that’s been top of mind after spending a few days in New Orleans for Collision, a unique conference that brings together leaders from the world’s largest companies and fastest growing startups alongside leading investors and media. Learn more about how today’s SaaS sales environment demands experimentation and flexibility.

AppDirect Celebrates Two Years in Montreal, Looks to Grow Team

Posted by Kristen Delorey on Monday, April 11th, 2016

AppDirect is celebrating its anniversary in Montreal, and we’re looking for new team members to join the team! Learn more about our Montreal team, our involvement with the local tech community, and what it's like to be part of a challenging, fast-paced collaborative environment. 

Supporting Success: Bundling Technical Support with Cloud Services

Posted by Ideas @ AppDirect on Thursday, March 31st, 2016

It’s no secret that happy customers are good for business. That feeling is backed by hard data: 89 percent of customers have stopped doing business with a company after experiencing poor customer support. Learn about the challenges that service providers in particular face when it comes to providing first-rate technical support and why the human element—live professional help—is so critical to customer satisfaction.

AppDirect and Xendo, Solving the Cloud Management Challenge with Search

Posted by Daniel Saks on Thursday, March 24th, 2016

Businesses are eagerly adopting an ever-growing number of cloud services. This is a game-changer for companies of all sizes, but it also presents its own set of challenges. How do employees keep track of information across all of these apps? All too often the answer is simple: they don’t. Learn how AppDirect and Xendo, the latest addition to the AppDirect family of companies, are changing that and making cloud management easier than ever before.

The Power of Sharing Ideas: AppDirect’s GTM Roundtables

Posted by Christophe Girault on Wednesday, February 24th, 2016

At AppDirect, we strongly believe in the power of software ecosystems, and we strive every day to connect the dots between our developer community, our channel partners, and end users. That’s precisely the reason why we have created our biannual Go-to-Market (GTM) Roundtable events. Read more to learn how these events are an ideal forum for sharing what works (and what doesn’t) to drive the cloud services commerce industry forward.

Cloud Services In Europe

Posted by Tim Marsden on Monday, February 22nd, 2016

AppDirect has grown to become the leading cloud service commerce platform in Europe. However, that doesn’t explain why the region is so critical in the first place. Read on to learn more about cloud services adoption in Europe, as well as why service providers and resellers are ideally positioned to meet the growing need for cloud-based business applications in the EMEA region and beyond.

Making Cloud Services Better with the Human Element

Posted by Daniel Saks on Wednesday, January 27th, 2016

Today’s entrepreneurs have access to advanced cloud-based applications that make it easier than ever to run a company, but they also need more help than ever to get the most out of their cloud services. Read more about how AppDirect’s latest acquisition, Radialpoint, will help deliver the human element that technology users need.

Meet Eric, Deal Closer, Red Bull Connoisseur

Posted by Gretchen Dukowitz on Thursday, January 21st, 2016

Whether on epic vacations or criss-crossing the globe to close deals, Eric thinks sleep is overrated and thrives on always being on the go. Read more to learn more about him and how he does it.

AppDirect, Wacom, and the Internet of Ink

Posted by Richard Dufty on Thursday, January 7th, 2016

Today, AppDirect is announcing a partnership with Wacom, the global leader in the interactive pen tablet and display market. Read more about how Wacom and AppDirect are working together to create an ecosystem of creativity and digital stationery apps that make it easier than ever to create and share designs.

Meet Kelsey, A Well-Traveled Recruiter with an Eye Toward Home

Posted by Gretchen Dukowitz on Thursday, December 17th, 2015

Tanzania, South Korea, Peru, South Africa, India, Japan—these are just a few of the places that Kelsey has visited. Even so, she always looks forward to visiting her hometown. Learn more about her and her work as a recruiter at AppDirect.

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